Appearance To Be The Largest East Coast Fan Event for NBC Daytime Stars in 2003
NASHVILLE - NBC Daytime and the Country Music Association are continuing their successful partnership for the third consecutive year at CMA's Fan Fair® 2003. For the first time, Fan Fair will serve as NBC Daytime's largest East Coast fan event of the year. Stars from NBC's hit daytime dramas "Days of Our Lives" and "Passions" will travel from Los Angeles to Nashville to participate in the "World's Biggest Country Music Festival(tm)," held June 5-8 in Downtown Nashville.
Thirteen of NBC Daytime's hottest stars are scheduled to appear including fan favorites Kristian Alfonso ("Hope"), Bryan Dattilo ("Lucas"), Kyle Lowder ("Brady"), Peter Reckell ("Bo"), Alison Sweeney ("Sami") and Arianne Zuker ("Nicole") from "Days of Our Lives;" and Galen Gering ("Luis"), Justin Hartley ("Fox"), Lindsay Korman ("Theresa"), Eric Martsolf ("Ethan"), Jesse Metcalfe ("Miguel"), McKenzie Westmore ("Sheridan") and Deanna Wright ("Kay") from "Passions." Each of the stars will take part in the numerous activities surrounding Fan Fair. They will sign autographs in the Wrangler® Exhibit Hall at the Nashville Convention Center and make selected appearances at the concerts held at both the Greased Lightning(tm) Riverfront Park Stages and The Coliseum, home of the NFL Tennessee Titans. The stars will top off the weekend with special musical performances at the highly-anticipated third annual "NBC Daytime Fan Fair After Hours Party" at the Wildhorse Saloon Saturday, June 7 (separate ticket required).
In addition, NBC Daytime is teaming up with "After MidNite With Blair Garner," a nationally syndicated Country radio program from Premiere Radio Networks airing on more than 200 radio stations across the country each day. NBC Daytime stars will appear weekly on "After MidNite" to talk about Fan Fair as well as upcoming plot elements of "Days of Our Lives" and "Passions." The four-week promotion will culminate with one listener receiving both a VIP trip to Fan Fair 2003 as well as a trip to Los Angeles for a walk-on role on "Days of Our Lives." Premiere Radio Networks has a long history of supporting Fan Fair; MJI Programming, a division of Premiere Radio Networks, is the official radio broadcaster of Fan Fair.
"For the past two years, we've received such an overwhelmingly warm welcome from the Country Music fans and the artists that we couldn't wait to return to Fan Fair again," said Sheraton Kalouria, Senior Vice President, NBC Daytime. "We look forward to a long-term successful partnership with CMA and increasing our involvement in this wonderful event."
"The NBC Daytime stars really get immersed in the event and are such a big hit with the fans that we are thrilled to have them again," said CMA Executive Director Ed Benson.
"The response from Country fans to the NBC Daytime stars has been overwhelming. Country fans are huge fans of both 'Days' and 'Passions' and the actors are huge fans of Country Music," said CMA Senior Director of Strategic Marketing Rick Murray. "We are also very excited to add the 'After MidNite' promotion this year. Listeners will be able to learn more about Fan Fair and hear what is going on behind the scenes of 'Days' and 'Passions' directly from the actors. The chance to win two prizes - a trip to Fan Fair and a walk-on role on 'Days' - is a once in a lifetime opportunity."
Murray added, "We have been honored to have NBC Daytime as a partner over the past three years and look forward to working with the NBC family for many years to come."
NBC's two-hour soap block consists of perennial powerhouse "Days of Our Lives" and the daytime phenomenon "Passions." NBC is No. 1 for the season in daytime's key demographic of women 18-49 and is the only network to show growth vs. year-ago results. "Days of Our Lives" is the season's No. 3 daytime series among women 18-49 and is No. 1 among women 18-34. "Passions" is No. 3 among women 18-34 and No. 1 among females 12-17. "Days of Our Lives" is produced by Corday Productions Inc. in association with Columbia Pictures Television. "Passions" is produced by NBC Studios in association with Outpost Farms Productions, Inc.
Artists who have been previously announced as appearing at CMA's Fan Fair include: 4 Runner, Trace Adkins, Alabama, Bill Anderson, Steve Azar, Lane Brody, Brooks & Dunn, Chris Cagle, Deana Carter, Kenny Chesney, Terri Clark, Tammy Cochran, Kellie Coffey, Billy Ray Cyrus, Charlie Daniels, Diamond Rio, Emerson Drive, Ty England, Bill Engvall, Sara Evans, Vince Gill, Billy Gilman, Andy Griggs, Jennifer Hanson, Eric Heatherly, Alan Jackson, Cledus T. Judd, Jim Lauderdale, Tracy Lawrence, Little Big Town, Lonestar, Patty Loveless, MARCEL, Brad Martin, Mila Mason, Lila McCann, Neal McCoy, Jo Dee Messina, Martina McBride, Montgomery Gentry, Joe Nichols, Pinmonkey, Rushlow, Sawyer Brown, Blake Shelton, Sixwire, Anthony Smith, Marty Stuart, Pam Tillis, Trick Pony, Trini Triggs, Travis Tritt, Keith Urban, Phil Vassar, Mark Wills and Darryl Worley with more to be announced soon. Artist lists are subject to change.
CMA's Fan Fair four-day tickets packages are still available. The packages include the Nightly Concerts at The Coliseum; Daily Concerts at Greased Lightningä Riverfront Park Stages; activities for the whole family at the Kellogg'sä Rice Krispiesä Family Zone; access to the popular exhibits and autograph sessions at the Wrangler®.
Exhibit Hall at the Nashville Convention Center; Fan Fair After Hoursâ with late-night music and specials at Downtown clubs; the 2nd Annual Andy Griggs Celebrity Archery Tournament; free in-town shuttles to Fan Fair event sites; collectible program book; discounts to area restaurants and attractions and more. Four-day ticket packages range from $125-$145. There are special prices for fans 18 and younger with children 3 and under admitted for free. Tickets can be purchased by calling Ticketmaster or (866) FAN-FAIR. To purchase the separate tickets for the official "NBC Fan Fair After Hours Party," call the Wildhorse Saloon Box Office at (615) 902-8200.
For the complete Fan Fair schedule and up-to-the-minute list of participating artists, visit www.FanFair.com. Fan Fair is organized and produced by the Country Music Association. Country Weekly and Country Music Magazine are official media partners. MJI Programming, a division of Premiere Radio Networks, is the official radio broadcaster. Promotional partners include Greased Lightning(tm), Wrangler®, Kellogg's(tm) Rice Krispies(tm), NBC Daytime, CMT, The Rage and Southwest Airlines. Fan Fair is a registered trademark of CMA. Fifty percent of the net proceeds from Fan Fair are given to charities designated by participating artists.
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